We’re thrilled to share our newest piece of thought leadership that contributes to the research and best practices that shape our industry.
The article explores vertical integration, a growth strategy where a company engages in multiple stages of the value chain — an approach Avenue Living has taken since 2006. Few studies have examined the effects of vertical integration in real estate. We aimed to fill that gap by surveying 1,251 renters in the U.S., the U.K., and Canada, exploring their perceptions of property managers’ downstream vertical integration and effectiveness. The results show that property managers’ vertical integration enhances their overall effectiveness, as perceived by their residents, leading to better residents, sustained real estate performance, and an overall competitive advantage.
This commentary and the information contained herein are for educational and informational purposes only and do not constitute an offer to sell, or a solicitation of an offer to buy, any securities or related financial instruments. This article may contain forward-looking statements. Readers should refer to information contained on our website at https://www.avenuelivingam.com/forward-looking-statements for additional information regarding forward-looking statements and certain risks associated with them.