Private Rental Target Markets: A Comprehensive Spectrum

Throughout our 16 years in the residential rental space, we’ve gained a deep understanding of our customer base and we use those insights to guide our decision-making and drive our organization’s growth. Since our inception, we’ve focused on the workforce housing resident and made it our mission to create a business model that serves their specific needs. Our operations and acquisition strategy are truly built around the preferences of this vital demographic we serve.  

Our CEO and Founder, Anthony Giuffre, is actively involved in the academic side of the real estate industry and uses research and literature to explore the diverse demographics we serve and how we can continue to enhance our best-in-class customer experience.

In collaboration with Grant A. Wilson, Ph.D., and Assistant Professor in the Faculty of Business Administration at the University of Regina, this article illustrates a rental housing spectrum that goes beyond classifying renters by their length of tenancy and identifies lifestyle, demographics, and value propositions. Through this research, we have identified six distinct groups and the driving factors behind the type of rentals they choose.

Read more on our peer-reviewed findings, published by the International Real Estate Review: 

Wilson Giuffre 2022 (003)

This commentary and the information contained herein are for educational and informational purposes only and do not constitute an offer to sell, or a solicitation of an offer to buy, any securities or related financial instruments. This article may contain forward-looking statements. Readers should refer to information contained on our website at www.avenuelivingam.com for additional information regarding forward-looking statements and certain risks associated with them. 

Mini Mall Storage Appoints William Harlan as Director of Acquisitions to Help Continued Growth 

Following a year of more than 50 storage facility acquisitions, Mini Mall Storage Properties announced today the recent appointment of William Harlan as Director of Acquisitions to support the company’s continued growth strategy across North America. 

With over 10 years of experience across the technology space and half of that time focused on providing software to self-storage owners at G5, a predictive SaaS technology platform for real estate marketers, Harlan will use his knowledge to help Mini Mall enhance predictability in the buying and selling process. 

“I’m excited about the rapid growth trajectory that Mini Mall Storage is on and the solid foundation that has already been set,” says William Harlan. “I have always had an interest in commercial real estate and I see tremendous opportunity to enhance our U.S. portfolio and help our company become a leader in the industry.” 

As Mini Mall Storage places a higher focus on implementing trusted and unique technologies to the self-storage industry, Harlan’s experience directly supports this ongoing effort. “With our strong team and continued plan to use and deploy new technologies within the class B and C self-storage space across the U.S., William’s background in tech and his industry contacts will help us elevate our brand and improve our customer experience,” says Raheem Amer, President of U.S. Operations.  

By adding new talent to the acquisition team, the company is looking to organically foster more relationships with prospective acquisitions. “Our current acquisition approach is weighted heavily on broker deals, but those can often be costly,” says Harlan. “Given our track record of closing deals quickly and easily, I see an opportunity in garnering interest in off-market deals and developing better processes for our team to attract new sellers.”  

 

This commentary and the information contained herein are for educational and informational purposes only and do not constitute an offer to sell, or a solicitation of an offer to buy, any securities or related financial instruments. This article may contain forward-looking statements. Readers should refer to information contained on our website at www.avenuelivingam.com for additional information regarding forward-looking statements and certain risks associated with them. 

April 2022 Market Commentary

As inflation and interest rates are making daily headlines, recent economic developments are generating increased interest in alternatives. In our April 2022 Market Commentary, we discuss the performance of private real estate during periods of rising interest rates and inflation, the dynamics of real estate markets, and the connection between interest rates and cap rates.

FINAL-ALAM-Interest-Rates-Cap-Rates-Private-Real-Estate-Commentary-220427(02)